directix.

Research · Entrepreneurship · Practice

Dr. Sergei Graguer

I study how people and organizations use technology and build practical ways to make it work better.

Dr. Sergei Graguer

Across research and practice.

My work connects academic inquiry, digital products and organizational decisions.

01 / RESEARCHAAC

Research & teaching

Chair, Department of Economics and Management

Teaching: Management, marketing, strategy, innovation, digital transformation

Research: Business digitalization, decision-making, consumer behavior

02 / VENTURE

Artifacta

Museum Intelligence Platform

Artifacta is a comprehensive platform that enables museums to understand their visitors, deploy personalized human-like experience, and increase per-visit revenue.

03 / WRITINGM

Ideas & writing

Short reflections on management, innovation and the changes shaping our work.

04 / CONNECTin

Professional network

Follow current projects, publications and conversations.

Let's start a conversation.

For lectures, consulting or research collaboration, tell me a little about what you have in mind.

Book a lecture

Fill in the details and I will get back to you.

Request a CV

To receive Dr. Sergei Graguer's CV, please send a request to the email address below.

directix.me@gmail.com